We’ve all been there. Walking into a room of complete strangers, business cards at the ready, with a feeling vaguely reminiscent of stepping onto a used car lot. Welcome to the monthly Chamber of Commerce networking luncheon: a hellscape of desperate Realtors, indifferent bank managers, and the guy who just quit his job at the car wash to become a personal trainer. Maybe a friend told you that you should do this kind of thing to help you grow your business, but why would a person who claims to be your friend ever wish this awkward plunge into conventional adulting on you? Does anyone actually enjoy this? Does this benefit anyone or is it just a legal protection racket? Early in my career, I didn’t understand why people do this to themselves. After a few false starts with local networking, my wife and I decided that it wasn’t for […]
A Photographer’s Guide to Networking
